Customer Relationship Management

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List Count:	6,229
Telemarketing:	4,607
E-mail:	4,400
List Subscribers:	IOMA’S Report on Customer Relationship Management (formerly Managing Customer Service) provides managers with information to help them run their customer service departments as efficiently and effectively as possible. Contents range from developments on the customer relationship management (CRM) front––including technology to implementation tips— to staff management—including compensation, performance benchmarks, and coaching. Report on CRM covers the major conferences and customer service-related surveys, and conducts its own exclusive surveys on recognition and rewards. This list is 55% female. Subscribers pay $259. List includes subscribers, recent expires, and trials
Products Suited to This List:	Excellent prospects for management and training seminars and publications; software; telecommunications equipment and services; general business seminars; office supplies and professional business publications.
List Source:	Direct Response
% Business Addresses:	100%
Update Period:	Quarterly
Rental Terms:	Base Rate--$160/m Employee Size--$15/m Phones--$75/m Gender--$10/m State/SCF--$10/m Max per Site--$5/m Key Code--$3/m Diskette--$50 E-mail--$50 E\mail Base Rate--$400/m (includes transmission, tracking & list selections) HTML--$75 20% commission given to recognized brokers. Sample mail piece required. 5,000-name minimum order. Terms: net 30 days from mail date. A signed List Rental Agreement is required. Lists are rented to authorized mailers for one-time use only and may not be copied or sold. Lists may be re-used or tele-marketed with prior approval only. Cancellation--$50 flat fee plus $10/m run charges. Cancellation after mail date requires payment in full.