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Executive Masterfile

How to Rent This List

Download This Datacard (PDF)

List Count:

577,074

Telemarketing:

370,578

E-mail:

265,400

List Information:

Over 400,000 top business professionals rely on the Institute of Management and Administration ( IOMA), The Bureau of National Affairs (BNA) and Pike & Fischer. for benchmarking data, advisory services, customized content, expert analysis, management training, best practices, newsletters and special reports. This highly responsive database gives you the opportunity to select across these three files for the first time.

These professionals fall into the highest income brackets and have tremendous influence over their firms’ purchasing decisions.

List includes subscribers, recent expires, and trials

Products Suited to This List:

Excellent prospects for high ticket merchandise, office equipment, insurance, pension plans, computers, travel, office products, business publications and seminars, financial services, and more.


Selectable by Area of Interest—$40/m

  • 32,732 Accounts Payable
  • 7,810 Acctg Dept Mgmt
  • 15,825 Arch/Engrg Firm Mgmt
  • 31,384 Benefits
  • 139,321 Corporate Gift Buyers
  • 15,365 CPA Firm Management
  • 11,911 Contractors
  • 34,299 Controllers
  • 3,280 Customer Service
  • 27,707 Compensation
  • 14,911 Cost Control
  • 53,334 Exec Bus Travelers
  • 24,279 Financial Management
  • 180,446 HR Executives
  • 6,248 Exports
  • 27,718 Law Firm Mgrs & Ptnrs
  • 61,389 Lab Owners & Managers
  • 3,981 Money Managers
  • 66,475 Office Mgmt & Admn Execs
  • 92,255 Office Equip & Supplies
  • 29,681 Payroll
  • 7,104 Purchasing
  • 41,637 Professional Firm Owners
  • 11,161 Safety
  • 34,697 Security
  • 5,345 Training
  • 14,200 401K Plan Mgmt Execs
  • 9,904 Inventory & Logistics
  • 18,325 Construction Materials Specifiers
  • 8,498 Credit Collect & Receivables

Selectable by Title/Function—$25/m:

  • 91,500 Top Executives (Owner/President/Partner/CEO/CFO/VPs)
  • 184,900 Directors/Managers
  • 42,000 Supervisors
  • 20,700 Administrators

Selectable by Gender—$10/m

  • 252,800 Males
  • 221,100 Females

Selectable by Employee Size—$15/m

  • 67,992 (1-4)
  • 29,971 (5-9)
  • 26,575 (10-19)
  • 40,826 (20-49)
  • 34,233 (50-99)
  • 74,261 (100-249)
  • 45,377 (250-499)
  • 34,286 (500-999)
  • 6,853 (1,000-4,999)
  • 6,120 (5,000-9,999)
  • 34,433 (10,000+)

Selectable by Industry—$15/m

  • 4,232 Agriculture/Forestry/Mining
  • 14,173 Contracting/Construction
  • 54,758 Manufacturing
  • 13,815 Transportation, Communications, Utilities
  • 19,752 Wholesale
  • 23,550 Retail
  • 34,419 Finance, Insurance, Real Estate
  • 22,839 Business & Personal Services
  • 55,777 Health Services
  • 37,473 Legal Services
  • 23,556 Education & Social Services
  • 6,077 Arts & Membership Organizations
  • 54,217 Engineering, Architecture & Accounting
  • 11,502 Government

List Source:

Direct Response

% Business Addresses:

100%

Update Period:

Quarterly

Rental Terms:

  • Base Rate--$120/m
  • Area of Interest--$40/m
  • Title/Function--$25/m
  • Employee Size--$15/m
  • SIC/Industry--$15/m
  • Phones--$75/m
  • Gender--$10/m
  • State/SCF--$10/m
  • Max per Site--$5/m
  • Key Code--$3/m
  • Diskette--$50
  • E-mail--$50
  • E\mail Base Rate--$400/m (includes transmission, tracking & list selections)
  • HTML--$75

20% commission given to recognized brokers.

Sample mail piece required.

5,000-name minimum order.

Terms: net 30 days from mail date.

A signed List Rental Agreement is required.

Lists are rented to authorized mailers for one-time use only and may not be copied or sold. Lists may be re-used or tele-marketed with prior approval only.

Cancellation––$50 flat fee plus $10/m run charges.

Cancellation after mail date requires payment in full.




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